Worcester Shetland Pony Sale
Under the Auspices of the Shetland Pony Stud Book Society at Worcester Livestock Market.
This year’s sale exceeded all expectations, with a record entry of 370 ponies, making it the largest registered Shetland Pony Show & Sale in Europe!
Trade was off the scale, with buyers from across the UK and Europe joining both ringside and online.
Top Prices:
• Lot 147 – Filly foal from the Russ Family (by Halstock Little King) 6,500 gns
• Lot 178 – Filly foal from Matthew & Amy Jones (by Eaglandhill Oberon) 5,800 gns
• Lot 215 – Licensed stallion from Ronald Grieveson (by Hermits Flashman) 5,300 gns
• Lot 351 – Cremello mare from Georgina Thomas (by Shallowwater Cherry-Ice) 7,200 gns – the top price of the sale!
A huge thank you to all vendors, buyers, and supporters who made this such an outstanding event.
We’re already looking forward to next autumn’s Shetland Society Sale!
Phillip Blackman-Howard
Head of McCartneys Equine
Enquiries: McCartneys | Email


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Introducing the McCartneys team.
Associate Partner, Chair of Livestock Department, Auctioneer, Head of Equine & Head of Fine Art Department.

Phillip joined McCartneys in 2010 as a member of the rural team and became an Associate Partner in 2012. With an in depth understanding of the Herefordshire region, where he resides, Phillip has built long-standing relationships with a wide range of clients. Based at McCartneys’ head office at Ludlow Livestock Market, his diverse role covers a broad spectrum of professional services within the rural sector, including:
• Equine Sales: As Head of McCartneys Equine, Phillip is heavily involved in equine sales, including the monthly Horse and Pony sales at Brecon and Worcester Markets as well as annual official society sales, stud reduction and dispersal sales and undertaking insurance valuations and dispute resolutions.
• Specialist Breed Societies: Phillip works with several prominent equine breed societies, including the Welsh Pony and Cob Society, the Shetland Pony Stud Book Society, Standardbred Horses, Connemara Society UK, Hackney Horse Society, providing expert advice and facilitating sales and events.
• Farm & Land Services: Phillip’s professional work extends to the sale and letting of farms and land. He also manages the Honeybourne Sheep Sale in August and supports other annual events such as the Welsh Winter Fair and various summer shows.
• Antiques & Furniture Sales: In addition to his rural expertise, Phillip oversees the monthly sales of antiques and furniture at the Portcullis Sale Room in Ludlow, contributing to the firm’s wide-ranging auction services.
Additional Information:
Phillip is committed to maintaining strong ties with his clients through regular contact and tailored services, ensuring they receive expert advice. He is known for his approachable yet professional manner and his ability to manage a diverse range of sales and services within the rural sector. A North Herefordshire resident for over six decades, Phillip enjoys a busy family life with his wife, Jo, of 35 years, and their two daughters and three grandchildren, all of which enjoy an equine lifestyle.
Associate Partner, Chair of Agricultural Department & Auctioneer

James joined McCartneys in 2017 after completing his degree at Harper Adams University, in which he spent his placement year based at Worcester Market. Originally James comes from Brecon where his family farm a successful flock of Pedigree Charollais sheep as well as flocks of Texel x ewes and Cheviot ewes.
Sports have always been a big passion of James’ and he played rugby for Brecon RFC from a very young age. He was also lucky enough to attend the noted Christ College Brecon School on a sports scholarship where he played vast amounts of rugby and cricket.
James is now responsible for the day to day running of Worcester Market where he sells the cull ewes along with all forms of store sheep and breeding sheep, and calves. He also sells pedigree sheep at society sales is responsible for entries and catalogues at Worcester.
Introducing the McCartneys team.
Associate Partner, Chair of Livestock Department, Auctioneer, Head of Equine & Head of Fine Art Department.

Phillip joined McCartneys in 2010 as a member of the rural team and became an Associate Partner in 2012. With an in depth understanding of the Herefordshire region, where he resides, Phillip has built long-standing relationships with a wide range of clients. Based at McCartneys’ head office at Ludlow Livestock Market, his diverse role covers a broad spectrum of professional services within the rural sector, including:
• Equine Sales: As Head of McCartneys Equine, Phillip is heavily involved in equine sales, including the monthly Horse and Pony sales at Brecon and Worcester Markets as well as annual official society sales, stud reduction and dispersal sales and undertaking insurance valuations and dispute resolutions.
• Specialist Breed Societies: Phillip works with several prominent equine breed societies, including the Welsh Pony and Cob Society, the Shetland Pony Stud Book Society, Standardbred Horses, Connemara Society UK, Hackney Horse Society, providing expert advice and facilitating sales and events.
• Farm & Land Services: Phillip’s professional work extends to the sale and letting of farms and land. He also manages the Honeybourne Sheep Sale in August and supports other annual events such as the Welsh Winter Fair and various summer shows.
• Antiques & Furniture Sales: In addition to his rural expertise, Phillip oversees the monthly sales of antiques and furniture at the Portcullis Sale Room in Ludlow, contributing to the firm’s wide-ranging auction services.
Additional Information:
Phillip is committed to maintaining strong ties with his clients through regular contact and tailored services, ensuring they receive expert advice. He is known for his approachable yet professional manner and his ability to manage a diverse range of sales and services within the rural sector. A North Herefordshire resident for over six decades, Phillip enjoys a busy family life with his wife, Jo, of 35 years, and their two daughters and three grandchildren, all of which enjoy an equine lifestyle.
Associate Partner, Chair of Agricultural Department & Auctioneer

James joined McCartneys in 2017 after completing his degree at Harper Adams University, in which he spent his placement year based at Worcester Market. Originally James comes from Brecon where his family farm a successful flock of Pedigree Charollais sheep as well as flocks of Texel x ewes and Cheviot ewes.
Sports have always been a big passion of James’ and he played rugby for Brecon RFC from a very young age. He was also lucky enough to attend the noted Christ College Brecon School on a sports scholarship where he played vast amounts of rugby and cricket.
James is now responsible for the day to day running of Worcester Market where he sells the cull ewes along with all forms of store sheep and breeding sheep, and calves. He also sells pedigree sheep at society sales is responsible for entries and catalogues at Worcester.
For more information contact the relevant livestock market or use the form below.
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